Using "anti-ageing" to market cosmetic surgery: just good business, or another wrinkle on the face of medical practice?

Ring AL

doi:10.5694/j.1326-5377.2002.tb04592.x

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Using "anti-ageing" to market cosmetic surgery: just good business, or another wrinkle on the face of medical practice?

The Medical journal of Australia 2002 Vol.176(12) p. 597-9

Ring AL

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【연구 목적】 의사 광고 규제 완화의 잠재적 결과를, 노령화와 청춘 지향적 사회에서 신체 이미지 불안감을 조장하며 미용 시술을 마케팅하는 사례를 통해 고찰한다.

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BibTeX ↓ RIS ↓

APA Ring AL (2002). Using "anti-ageing" to market cosmetic surgery: just good business, or another wrinkle on the face of medical practice?. The Medical journal of Australia, 176(12), 597-9. https://doi.org/10.5694/j.1326-5377.2002.tb04592.x

MLA Ring AL. "Using "anti-ageing" to market cosmetic surgery: just good business, or another wrinkle on the face of medical practice?." The Medical journal of Australia, vol. 176, no. 12, 2002, pp. 597-9.

PMID 12064960

DOI 10.5694/j.1326-5377.2002.tb04592.x

Abstract

Potential consequences of the deregulation of advertising by doctors are examined using the example of practitioners who promote cosmetic procedures by exploiting body image concerns in a society that is both ageing and youth-oriented.

MeSH Terms

Advertising; Attitude of Health Personnel; Australia; Humans; Skin Aging; Surgery, Plastic