Analysis of the efficacy of marketing tools in facial plastic surgery.
Journal of otolaryngology - head & neck surgery = Le Journal d'oto-rhino-laryngologie et de chirurgie cervico-faciale 2008 Zavod MB (제1저자) PMID: 19128631

[OBJECTIVES] To compare referral sources to a facial plastic surgery practice and to develop models correlating the referral source with the decision for surgery. [DESIGN] Retrospective descriptive study. [SETTING] Well-established, metro…
Changing perceptions of beauty: a surgeon's perspective.
Facial plastic surgery : FPS 2006 Adamson PA 외 PMID: 17048159

Beauty is a mystery that has been with us for ages. Scholars and scientists have investigated its roots and effects, and its presence is ubiquitous. Has the construct of beauty changed over time? Is our sense of beauty learned or innate? Wh…